The Podcast for Counsellors Interested in Planning, Starting & Growing Their Private Practice in Canada.
About Julia Smith
Where are you in your private practice journey? How’s it going for you? I’m Julia Smith and I’m so glad you’re here.
This podcast is dedicated to help you know exactly how to start your private practice in Canada, while also sharing tips to growing it, filling your schedule, and going from solo to group practice owner. I’ll take you on my journey from starting as a counsellor to totally killin’ it and growing my own practice in Halifax. I also feature expert guests and industry leaders and together, we’ll help you plan, start, and grow a successful private practice in Canada.
Thanks for listening!
What Should I Include in My Canadian Marketing Plan?: Live Consultation With Michelle Noftall | EP 23
Are you fully utilizing the power of keywords in your blog posts? What works and what doesn’t work in your current marketing plan? From Instagram reels to networking relationships, your marketing plan is important and should be fine-tuned and optimized. In this episode, I do a live consultation with Michelle and discuss how to strategically diversify her marketing plan to advertise her Canadian private practice to her ideal clients.
As soon as I started my private practice, I started blogging. Over time, it has helped me grow an audience, rank high on Google, and maintain a consistent connection with my clients. If you find blogging daunting, or you have been meaning to start but just don’t know how to get going, in this episode, I discuss helpful tips from my personal blogging experience to help you get started.
Are you a therapist working to build your social media presence? How do you remain ethical while entertaining your audience? In this podcast episode, I speak with Amelia about how to build a Canadian social media presence that is professional, ethical, and true to who you are, while still connecting to your audience and helping you get clients.
David took part in my webinar about starting a private practice. Now, he is building his own online Canadian private practice in Prince Edward Island! In this episode, he and I discuss ways for him to grow his success, the importance of raising his rates, and other vital aspects of creating a thriving Canadian private practice.
Building a website is important for your Canadian private practice, but having a really good website that is SEO optimized is absolutely vital to running a successful private practice. I tried to build my own practice website when I thought it was something I could figure out, but I ended up wasting my clinical time, and not getting anywhere.
Networking was an important factor in my marketing. Even though direct referral sources from other clinicians and doctors were helpful, networking itself could get expensive. Some aspects of it worked well, while others were a waste of time and money. I needed to branch out my Canadian marketing and network strategies to suit me and my practice.