The Podcast for Counsellors Interested in Planning, Starting & Growing Their Private Practice in Canada.

About Julia Smith
Where are you in your private practice journey? How’s it going for you? I’m Julia Smith and I’m so glad you’re here.
This podcast is dedicated to help you know exactly how to start your private practice in Canada, while also sharing tips to growing it, filling your schedule, and going from solo to group practice owner. I’ll take you on my journey from starting as a counsellor to totally killin’ it and growing my own practice in Halifax. I also feature expert guests and industry leaders and together, we’ll help you plan, start, and grow a successful private practice in Canada.
Thanks for listening!
Julia Smith
Featured Podcasts

Luc Grey: Following Your Entrepreneurial Calling as a Therapist | Ep 91
Are you working on your masters degree? How can you plan your practicum and private practice journey at the same time? Which great benefits can you enjoy from working with supervisors and counsellors when starting your new practice? There is so much to learn about Canadian private practice! There is no “right” way to go about it, because - as long as it’s legal - you can go about creating your own private practice in a way that suits you. Whether you are just beginning your career or have been a therapist for decades, you can create your business in a way that suits your life as well as the needs of your clients. In this podcast episode, I chat with Luc and their experience as a working student and how he started his private practice journey while finishing his practicum, and what he did to succeed in both.

Michelle Kent: Offering Ecotherapy in Your Canadian Private Practice | Ep 90
Do you love being in nature for your mental health? Have your clients expressed interest in nature walks to clear the mind and process their difficult emotions? Could you combine these two aspects into a service in your private practice? Ecotherapy is a great modality for therapy, and some practices are warming up to it! Of course, with it being outdoors and in an environment that is not easily controlled, it does call for sensitivity around the admin and ethics. However, with a little foresight and a proactive approach, you can offer ecotherapy in your Canadian private practice to the enjoyment and transformation of your clients and your approach to talk therapy. In this podcast episode, Michelle and I discuss her approach to ecotherapy and how she offers it to her clients as well as her experience as a new private practice owner.

Now Is the Time to Start Your Canadian Private Practice | Ep 89
It’s September, the start of a new season! If you’ve been reflecting over summer and you are coming up into the warmth of change with a desire to do something different, then consider this the time where you can get your own business going. Even though there are challenges, don’t let them get you down. There are going to be challenges no matter which way you turn, so choose to work in a direction that will take you where you want to go, and will help you to build a life - personally and professionally - that you want to live. So, come listen! I’ve got tools, deals, tips, resources, and support that will help nourish and boost you to make this change of season in your life one of success!

Ursula Kerr: Take a Risk, Start a Private Practice, and Be Your Own Boss | Ep 87
Ursula Kerr took many risks and leaps of faith, and through those moments of struggle and uncertainty, she has now created a thriving private practice that she enjoys working in each day. Life is not about working, but creating a job that you love doing is a great way to add value (and income) to your life! By hiring a consultant, getting professional help or advice, and working in your passion and niche, you can create a workplace that you are excited to work in each day. You will do your best work when you feel supported and rested, and even though it can take a while to get there when you are your own boss, it is 100% possible and doable. Take the leap! In this podcast episode, Ursula and I discuss her Canadian private practice journey from breaking out of the golden handcuffs of an agency job into building her dream practice. We talk about common struggles, tips, and ways for you to become inspired to take the next step.

Allyson Gassner: From Practicum to Private Practice | Ep 86
What are the essential fundamentals of setting up a private practice while you finish grad school? How can you use QR codes in your marketing to make it easier for your clients to find you? When is the right time or the best-suited time for you to step into Canadian private practice? In this episode, Allyson and I discuss navigating how to structure the approach to working, setting up a new private practice, and seeking out community along the journey into Canadian private practice. We chat about marketing, navigating when to transition into solo practice, and considering the future.

Tamara Reynolds: Building a Canadian Art Therapy Private Practice | Ep 85
Are you thinking about starting an art therapy private practice? Do you struggle with getting clients? Have you tapped into the resources within your network and direct community? The great thing about private practice is that even though the process of building it is unique to you (with your preferences and niche), there are so many things that you can learn from your fellow clinicians – especially from listening and learning from their experiences. So, give this episode a listen to learn some interesting ways to go about Canadian private practice! In this podcast episode, Tamara and I discuss a wide range of topics, from getting involved in the community to networking, the art therapy niche, and working ethically.

Amber Sperling: The Journey From a New Practice to Success and Beyond | Ep 83
For anyone who is building their Canadian private practice, or is thinking about starting, one of the most helpful things that you can do is listen to other therapist’s stories who have gone on this exact journey before you. You don’t have to reinvent the wheel each time! Learning from others is a great way to give you ideas, help you think things through, and see what might – and might not – work for you. In this podcast episode, Amber and I discuss her journey into launching her own Canadian private practice from the end of the pandemic into the success that it is now. Join us to listen, learn, and even level up!

Live Consultation With Julie Burnett: Starting an Online Private Practice | Ep 82
What is your goal with your work? If you could set it up in the way that would best suit you and your long-term future ambitions, what would it look like? How can you create a work-life balance that is personalized to your life, needs, and desires? One great way to learn is to listen to other people’s journeys and stories. You may be in a similar place with your Canadian online private practice; new, curious, and weighing up the pros and cons. In this live consultation, I chat with Julie about her new online private practice. We talk through the basics, how she can bring a new website up to speed, and what she can do to flourish afterward. Join us to learn more!

3 Steps to Starting Your Private Practice While Still in Grad School | Ep 81
Are you going into your master’s degree knowing that you want to start a private practice as soon as you have graduated? Be assured – and inspired – that this is totally possible! With your master’s degree and clinical supervision, you can be well on your way toward your Canadian private practice. There are a couple of things you can do for your private practice while you are in grad school to build a good foundation and to make it easier for you to launch and dive in once you have graduated. In this podcast episode, I go over the three simple steps that you can take to get yourself ready for your private practice – and to get your private practice ready for you! – if you know that this path is one of your goals to walk.

Dr. Marlene Taube-Schiff: Owning a Successful Online Group Private Practice | Ep 75
In the past, Dr. Marlene Taube-Schiff never imagined that she would one day create and own a thriving, online Canadian private practice. She worked full-time in hospitals and in Universities, content with her work and the way her professional life was laid out. However, when covid began and new online options for therapy started, she realized that she wanted to try something different because when life changes, we often find ourselves inspired to try things we never expected we would. If this story resonates with you, or you feel that you are walking a similar path, give this episode a listen. Dr. Taube-Schiff and I discuss her process from working full-time in hospitals to full-time in her own private practice, and how she made the journey!

Rawda Tomoum: Building a Private Practice From Online to In-Person | Ep 73
Have you been stalling on your private practice dream? What holds you back from starting your own Canadian private practice? What does the first step look like? Whether you are concentrating on levelling up your marketing efforts, honing in on your niche, or launching a sustainable private practice, making an investment in that future can feel scary – but in reality it is completely doable. The most difficult point is starting, so remember that everything is “figureoutable”, and take that first step. In this podcast episode, Rawda and I discuss her journey into Canadian private practice – all the way from Egypt to Dubai to the US and then to BC! – and how she navigated trials, tribulations, and successes along the way.

How to Start Your Canadian Private Practice Today! | Ep 72
Are you ready to start your Canadian private practice but don’t know how to build it? Are you looking for long-term successful solutions that can work on a tight budget? Are you searching for something else besides joining a group or a subscription plan to help you start private practice? If any of these questions resonate with you, give this episode a listen. I know what it’s like to want to build your Canadian private practice by hand, your way, and I know that doing anything on a budget is tough. With the lessons I’ve learned along my way into launching my Canadian private practice, I want to help you with yours. If you’re on the fence about whether you want to start a Canadian private practice right now, you can do it! In this episode, I share with you the 3-in-1 Canadian Private Practice Startup Package that you can use to launch your practice. All answers provided, no questions needed.

Kristi Garrido: Building a Group Play Therapy Practice | Ep 71
Does your specialty include working with kids and families? Have you been interested in learning more about the play therapy modality? Can you build a successful private practice from the play therapy niche? Put together a team of skilled and like-minded clinicians, hire a proactive and dedicated admin assistant, put up a website, and let the process develop. In some ways, the process is that simple. Of course, there are some necessary fine print steps that you need to add, but you can do it too! In this podcast episode, I chat with Kristi who started the foundations of her group private practice in the last six weeks of maternity leave! And who is now thriving as a Canadian group private practice owner. Bonus: scroll down to find my helpful paper packet guide!

Julie Lounsbury: How a Leap of Faith Led to Success in Private Practice | Ep 70
What has been holding you back from launching your Canadian private practice? Which challenges have you been nervous about facing that you know others before you have accomplished? What can it take to help you to accomplish them too? There are pros and cons of working in a steady job for another company or organization, and pros and cons of running your own Canadian practice. Neither option is good nor bad in general, but where it matters is what matters to you. Do you want to be in charge of your time, your money, and your work? In this podcast, Julie and I discuss the fear – and success – of taking a leap of faith to launch a private practice. If you are becoming more invested in shedding the “golden handcuffs” of working a government job and striving to launch and run your own Canadian private practice, then give this episode a listen.

Jenniel Taylor: How to Navigate Your First Steps in Private Practice | Ep 67
Have you recently entered private practice? Are you looking for effective marketing strategies to boost your new Canadian private practice? How closely are you working with your values? Starting anything takes courage, especially when it comes to putting your name out there as a counsellor in your community! Whether you are recently licensed or you have freshly completed your master's degree, it’s always helpful to learn from someone who has just finished walking the path that you’re about to step onto. In this podcast episode, I discuss the journey into private practice and how to lay its foundations well for sustainable success with Jenniel Taylor.

John Hubert: Regulation and Why It Is Vital for Canadian Counsellors | Ep 59
Why is self-regulation necessary for Canadian counsellors? What would it take to maintain a bottom-up approach to regulation? Is it possible to join a regulatory body to maintain efficacy and ethics across your profession? Regulation might seem like a daunting world, but in reality, it is the tool that helps Canadian private practice owners to keep doing the best work that they can in the knowledge that they are being ethical and putting their clients best interests first. You can also become an active agent in regulation, helping to ensure the safety and quality of the mental health profession! In this podcast episode, John Hubert and I dive into the terminology, the history, and the importance of regulating the Canadian counselling field for the benefit of counsellors and clients alike.

Heather Peters: Accounting in Canada for Private Practice | Ep 57
Why should you invest in a business accountant? Have you used online accounting services in the past that have ultimately cost you more money and time? Numbers can be tricky, even for someone experienced, and especially for someone new. If you are running a Canadian private practice, consider hiring someone professional to take care of your numbers so that you can focus on what you do best: your clinical work! In this podcast episode, I discuss everything accounting with Heather Peters for a quick 101 lesson on the staples, and how you can set up your accounting system so that your sleep-at-night factor is secure and comfortable.

Allison Puryear: Marketing Skills for Canadian Private Practices | Ep 55
How can you become a great boss for your employees? What does it take to truly connect through copy? What is needed to launch multiple successful private practices, even in different provinces? You can be intentional with your Canadian private practice, and create it to suit you, your temperament, and your skills. Simultaneously, you don’t have to keep growing and growing until you reach the moon! Your business is a way for you to serve the needs of your community while supporting yourself and your family. In this episode, Allison and I discuss Canadian private practice from all angles, so whether you are fresh to private practice or you are a seasoned therapist who's been at the helm for a while, there’s something in this episode for you to appreciate!

Bank Audits and Retirement: Wrapping up the 2022 Financial Year | Ep 52
2022 is almost over, and 2023 is right around the corner! As the year draws to a close, how do you consolidate your finances? What are the goals that you have set for yourself? Have you been thinking about planning for retirement? Whether you are reassessing where your money has gone in your Canadian private practice, to where you want to spend less or more, or redirect a new stream of income, now is the time to look at the books. In this podcast episode, I discuss doing a small bank audit of your Canadian private practice to make sure that your plans and your finances are in order, which will help you start the new year with a spring in your step!

Ashleah Wilson: The Power of Storytelling in Marketing | Ep 50
What is the story that you want to tell about your Canadian private practice? What do you stand for in life and private practice? Why are you a therapist, and how do you reflect this reason to your clients? Marketing might seem like another item on the admin to-do list for your Canadian private practice, but it is so much more. Your marketing is the practice of telling the story of you, your therapy, and how your private practice serves your community. In this podcast episode, I discuss the power of utilizing the concept of storytelling to create genuine and connective marketing with Ashleah Wilson, a master storyteller.

Lindsey Thomson: The Need for Tax Free Therapy in Canada | Ep 48
Why is there a need for tax free therapy? What is happening with the Excise Tax bill? How can you add your voice to the campaign of adding psychotherapy and counselling therapy to the list of GST/ HST exempt healthcare practitioners?

How to Create Your Canadian Practice Paperwork Packet | Ep 47
Are you concerned that you may have missed important details on your consent forms? Have you been spending hours figuring out which questions you should ask in your paperwork packets to comply with ethical laws? Does admin work in general make you anxious? I’ve been there! In fact, I spent almost a year drafting up a Canadian practice paperwork packet that is suitable, editable, and concise. You can change, edit, and modify it to suit your private practice like a glove, and it’s available to you right now!

How to Set Your Private Practice Schedule | Ep 46
Sometimes your private practice schedule needs to change to meet your needs because your needs have changed, or you started a side hustle and you need to re-prioritize your time, or you moved to a new location, or hired an assistant! Whatever your situation is, as life shifts, you shift as well. One of the ways to stay on top of the ever-evolving and moving life is to create systems and schedules that are flexible and can be adjusted to suit you and your Canadian private practice.

Alison Pidgeon: Turn Your Passion Into Another Business | Ep 44
Do you have ideas that you want to explore within the mental health field that lies outside of the therapy room? Or do you have one great idea that you want to try out? Or do you have a passion that you want to try to monetize while growing your private practice? Whatever is on your mind, or wherever you are in your Canadian private practice and professional business journey, in this podcast episode I chat with Alison about her extensive experience with building multiple businesses. From starting her group practice to creatings side hustles, we discuss contractors versus employees, your passions, and finding your “why”.

Gabbi and Helen: Bring Your Principles Into Your Canadian Private Practice | Ep 41
The work that you do and the services that you provide to your clients are often magnified when you work within your expertise and when you incorporate your principles. Your past experience and values will shine through in your Canadian private practice and marketing efforts, and when you openly center your practice around what matters to you, you can automatically attract your ideal clients! In this podcast episode, I speak with Gabbi and Helen about how they were able to quickly launch and grow their Canadian private practice, and how betting on their principles helped them to do so.

Why You Should Start an Online Canadian Private Practice | Ep 38
Do you feel hesitant in deciding if an online practice is a right fit for you or your clients? Have you been thinking about making a change in your approach to work-life balance? What would that look like for you? I recognise that making the switch to online private practice is a risk, but often things are both risks and opportunities! If you want to make significant changes in your lifestyle, become more remote, or have more control over your schedule, providing online therapy is a great way to achieve your personal and professional goals. In this podcast episode, I share my positive (and some negative) experiences of launching my Canadian online private practice, and I hope that it inspires you to do the same while feeling as prepared as you can be!

How to Build a Caseload in Your Canadian Private Practice With Online Booking | Ep 37
Are you still emailing your clients back and forth to set up sessions? Do you need to free up some time in your schedule and automate the admin? Did you know that setting up an online booking system is really easy? Setting up an online booking system has saved me so much time! And switching to an automated booking structure allows my admin staff to work on other important tasks, and get more done, which helps my Canadian private practice to grow steadily and smoothly. Online booking is a great tool for counsellors in private practice, and in this episode, I show you how to do it!

How to Keep Digital Information Secure in Your Canadian Private Practice | Ep 36
How do you keep your online data private? Are you willing to spend a couple of extra dollars a month to secure your – and your clients! – information safely? Do you know which Canadian platforms you can use to get started? In our increasingly digital world where we store our data online and risk hackers and data leaks, digital security cannot be undervalued or overlooked. Our clients trust us with not only their healing but also their information, so be proactive in becoming digitally safe! In this podcast episode, I discuss the essentials of digital protection and a bunch of great, Canadian services that you can use today.

How Do I Prepare for Private Practice While Still in Grad School?: Live Consultation With Barb Barker | Ep 35
Are you almost finished grad school and want to start Canadian private practice? What are the essentials that you need to have ready before you see clients? It can be daunting to step into the counselling world after completing your studies, but getting yourself prepared while in grad school is the best step you can take to rocket yourself quickly and comfortably into Canadian private practice. In this podcast episode, I do a live consultation with Barb, who is excited to begin her journey as a therapist, and we discuss the essentials to help her – and you – launch your Canadian private practice.

Michelle Noftall Returns: The Benefits of Trying Something New in Your Canadian Private Practice | Ep 34
Does progress in your online Canadian private practice feel slow? Do you want to increase the reach to your ideal clients, but don’t know where to start? I know some strategies that can help you. In this podcast episode, Michelle returns to talk about how our live consultation in the Spring helped her private practice become successful. We revisit her Canadian private practice journey and how she was able to become five times busier by using a few new simple approaches to marketing and business. Join us and see how they can help you too!

Neena and Meg: How to Design a Gorgeous Counselling Space | Ep 33
Do you provide counselling in-person, online, or both? How do you incorporate your branding colours, ethos, and approach to therapy into the atmosphere of your office? Are you looking at your space now and thinking that it may need some sprucing up? In this podcast episode, I speak with Neena and Meg about the best way to create a unified and welcoming therapeutic space. From adding layers of textures and light to the science behind a calming office, there is something new here for you to learn!

Setting and Raising Your Rates Ethically for New and Current Clients | Ep 32
When was the last time you raised your hourly rate? Do you feel anxious or nervous when it comes to addressing your hourly fee with new or current clients, especially when you know you need to increase your income to continue providing top-quality therapy? There are a lot of emotions involved in setting and raising your rates and they can sometimes hold you back from making progress in your business if you don’t address them. I have struggled with this too. So I hope this episode will help you to decide how to raise your rates ethically and where to start when setting your rates.

Heidi Sturgeon: How I Launched and Grew My Canadian Private Practice | Ep 31
What does success look like to you in your Canadian private practice? Where do you want to place your focus and time within your practice? Do you even have to hire more therapists? In this episode, Heidi and I speak about our respective Canadian private practice journeys – how surprisingly similar they are! – and what lies in store for us now. From networking to overcoming hurdles to reclaiming our approach to a work-life balance, we talk about it all.

Tara Scullion: What You Need to Know About Canadian Private Practice Insurance | Ep 30
What is your sleep-at-night factor when it comes to insurance? Do you lie awake at night fretting over what could go wrong, or have you taken the necessary steps to protect yourself and your practice? Whether your Canadian private practice provides teletherapy, in-person counselling, or both, you need to make sure that you cover your bases. In this podcast episode, Tara and I discuss the ins and outs of liability insurance and which essentials you need to have in your insurance package to maintain professional protection and integrity.

What I Wish I Knew When Starting a Canadian Private Practice | Ep 27
When last did you make time for your hobbies? Do you feel like you are on a constant hamster wheel within your job? What does success mean to you? At the beginning of my private practice journey, I thought that business success would help me feel happier and fulfilled. But over the last five years, I realized that I had to make a change. In this podcast episode, I open up about my Canadian private practice journey and how my idea of what success means has changed. I hope that my experience will give you some food for thought about what success means to you, and how to find that invaluable fulfillment while starting and growing your own private practice.

What Should I Include in My Canadian Marketing Plan?: Live Consultation With Michelle Noftall | EP 23
Are you fully utilizing the power of keywords in your blog posts? What works and what doesn’t work in your current marketing plan? From Instagram reels to networking relationships, your marketing plan is important and should be fine-tuned and optimized. In this episode, I do a live consultation with Michelle and discuss how to strategically diversify her marketing plan to advertise her Canadian private practice to her ideal clients.

Linzy Bonham: Build the Financial Foundation for Your Canadian Private Practice| EP 22
Do you worry about money in your Canadian private practice? Have you separated your personal bank account from your business account?? How do you plan for retirement? If any of these questions are making you nervous, then we need to address this tension around money and reframe your relationship with it! In this podcast episode, I speak with Canadian money coach Linzy Bonham who covers the basics of how to build a strong financial foundation whereupon you can build your Canadian private practice.

How Do I Optimize My New Canadian Private Practice? Live Consulting With Cayle Fiala | EP 20
Is your Canadian private practice brand new? Are you unfamiliar with the business side of running a Canadian private practice? When you are starting out, it can be daunting to make sense of sales tax protocols and how to write a great Psychology Today profile. In this episode, I do a live consultation with Cayle and discuss various tips and tricks to help her establish the foundations of her new Canadian private practice.

How to Set Up Your Canadian Private Practice for Financial Success | EP 19
I love to look at numbers and create a flexible yet profitable budget, but it’s entirely another story to follow a budget. Learning how to effectively manage money is an important skill to master as a Canadian private practice owner. If in the past you have found it challenging to create and stick to a budget or you don’t yet know where to begin in developing one, I discuss helpful tips and advice in this episode to help you get started.

Blogging: Why It Is Important for Your Canadian Private Practice and How to Do It | EP 17
As soon as I started my private practice, I started blogging. Over time, it has helped me grow an audience, rank high on Google, and maintain a consistent connection with my clients. If you find blogging daunting, or you have been meaning to start but just don’t know how to get going, in this episode, I discuss helpful tips from my personal blogging experience to help you get started.

3 Things to Do Differently in Your Canadian Private Practice | EP 16
This episode is a little nerve-wracking because I am going to recommend NOT DOING certain things in your Canadian private practice, that many counsellors do. If you do any of these things and it works for you, that’s cool, no judgment. These are just tips that I’ve found helpful in my private practice journey in order to get a work-life balance.

Brent McCombs: How to Take a Better Profile Photo | EP 14
Is it worth spending money on a professional photographer? How can you get the best smile for your Canadian private practice photos? I have found that getting a professional photo that encapsulates who I am has helped me reach my ideal clients. In this episode, I speak with Brent McCombs about how Canadian therapists can get the best headshot that is authentic, shows who they are, and helps connect them to their clients.

Having a Niche Is Important, So How Do You Find One? | EP 13
Why should you have a niche? Are you still figuring out what your niche is? Being able to say who I can help and how I can help them has allowed me to expand my practice, make myself known while getting to work with my ideal clients. In this episode, I help you to figure out how to find your niche, why they are important, and small mistakes to avoid.

How to Set Your Psychology Today Profile up for Success | EP 12
Do you use Psychology Today? Are you unsure about how to go about setting up an outstanding profile, or how to edit your already existing one for the better? I have received a lot of new clients through my Psychology Today Canadian profile, and I would like to help you to do the same. Today I am sharing a list of things you can do today to help you stand out on this amazing platform, and help clients not only find you, but also, choose to work with you.

Why You Need a Canadian EMR for Your Private Practice with Ali Taylor | EP 11
Today I speak with Ali Taylor, a multi-disciplinary clinic owner who struggled to find a beautiful and practical online booking and electronic charting software for her Canadian clinic. Her long-time friend, Trevor, built her a solution as part of the website. Other practices were interested in using this new tool and so they partnered to build a full online practice management solution, called Jane App.

How to Attract Clients With My Canadian Website? Live Consulting With David Mitchell | EP 10
David took part in my webinar about starting a private practice. Now, he is building his own online Canadian private practice in Prince Edward Island! In this episode, he and I discuss ways for him to grow his success, the importance of raising his rates, and other vital aspects of creating a thriving Canadian private practice.

Dealing With Unexpected Changes in My Canadian Private Practice - Year Two | EP 03
I was in my second year of running my Canadian private practice and things were going really well. I wasn’t stressed about finances and I was able to gain some really valuable experience with my job at Dalhousie University whilst being able to pay the bills...

How I Set Up My Canadian Private Practice - Year One | EP 02
I decided to move across the country to start a Canadian private practice in Halifax, NS with only 1 year of professional counselling experience under my belt, but I was pretty determined and really excited!

Why I Started a Canadian Private Practice | EP 01
Welcome to Fearless Practice Podcast! This podcast has been a year in the making and I am so excited to finally talk to you about how to start and grow a Canadian Private Practice, and sometime in the future, how to make it into a group private practice.